The Department of Health will premiere the new youth social marketing campaign #ShowOff at the Trillectro Music Festival Saturday, August 23 at Noon at RFK Stadium (2400 East Capitol St NE).
#ShowOff is a youth empowerment campaign that encourages DC youth to show off their talents, interests, and the positive things they do in their homes, schools, and communities through social media and peer-to-peer engagement.
The music video titled, "DC Made Me (ShowOff)" reflects the positive message of being proud of who you are and being young in DC. #ShowOff selected 17 year-old Jason Goolsby a.k.a Kid Kwesi (@IAMJKIDD97) and 15 year-old Demi Stratmon a.k.a Demi the Dancer to record a song and film a music video with a local producer and management company.
Follow #ShowOff on Twitter: @DC_ShowOff.
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